| According to the Bureau of Labor Statistics |
Jobs in the mailing industry are expected to grow by 10% over the next decade. |
Address verification is crucial for bulk mailing to ensure that mail reaches the intended recipients. CASS (Coding Accuracy Support System) address verification helps businesses maintain accurate mailing lists, reduce undeliverable mail, and save on postage costs. In the UK market, where postage rates continue to rise, ensuring accurate addresses can result in significant cost savings for businesses.
According to the Royal Mail, undeliverable mail costs UK businesses an estimated £200 million annually. By using CASS address verification for bulk mailing, businesses can reduce these costs and improve the efficiency of their mailing campaigns. Additionally, accurate addresses lead to higher deliverability rates and improved customer satisfaction.
With the growing demand for direct mail marketing in the UK, the importance of CASS address verification for bulk mailing is more relevant than ever. Businesses that invest in address verification solutions can stay ahead of the competition and maximize the effectiveness of their marketing campaigns.
Career path
| Mailroom Clerk |
| Data Entry Specialist |
| Mailing Services Coordinator |
| Bulk Mail Specialist |
| Address Verification Analyst |
| Mailing List Manager |
Learn keyfacts about cass address verification for bulk mailing
● CASS address verification is crucial for ensuring accurate and deliverable addresses in bulk mailings.
● Learning outcomes include understanding CASS requirements, improving mail deliverability, and reducing postage costs.
● Industry relevance lies in direct mail marketing, postal services, and customer communication.
● Unique features of CASS address verification include standardizing addresses, updating ZIP codes, and validating address formats.
● By utilizing CASS verification for bulk mailing, businesses can enhance their mailing efficiency and customer satisfaction.
Who is cass address verification for bulk mailing for?
| Small businesses |
With over 5.9 million small businesses in the UK, ensuring accurate address verification for bulk mailing is crucial for reaching target audiences effectively. |
| Marketing professionals |
With 89% of UK marketers using email marketing as their primary channel, accurate address verification is essential for successful campaigns. |
| E-commerce businesses |
With online retail sales in the UK reaching £99.3 billion in 2020, accurate address verification is key for delivering products to customers efficiently. |
| Non-profit organizations |
With over 168,000 registered charities in the UK, accurate address verification is essential for reaching donors and supporters effectively. |