Master Strategic Communication in Public Sector

Postgraduate Certificate in Strategic Communication in Public Sector

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Postgraduate Certificate in Strategic Communication in Public Sector

Strategic Communication in Public Sector


Develop effective communication strategies to drive change and improvement in the public sector. This Postgraduate Certificate is designed for professionals seeking to enhance their skills in strategic communication, with a focus on the challenges and opportunities facing public sector organizations.

Learn from experienced practitioners and academics


Gain a deeper understanding of the complex relationships between communication, policy, and governance. Develop the skills to analyze complex information, create compelling messages, and engage diverse audiences.

Enhance your career prospects


Enhance your career prospects by acquiring the knowledge and skills to drive positive change in the public sector. This Postgraduate Certificate is ideal for those looking to progress into senior roles or start their own communication consultancy.

Take the first step towards a career in strategic communication


Apply now to take the first step towards a rewarding career in strategic communication in the public sector.
Strategic Communication is at the heart of this Postgraduate Certificate in Strategic Communication in Public Sector, equipping you with the skills to drive effective change. By mastering the art of communication, you'll enhance your ability to influence stakeholders, build strong relationships, and drive results. This course offers strategic communication expertise, combining theoretical foundations with practical applications. You'll develop a deep understanding of public sector communication, including policy development, stakeholder engagement, and crisis management. With strategic communication skills in hand, you'll be poised for a successful career in government, non-profit, or private sectors, with opportunities for leadership and management roles.

Benefits of studying Postgraduate Certificate in Strategic Communication in Public Sector

Postgraduate Certificate in Strategic Communication in Public Sector holds immense significance in today's market, particularly in the UK. According to a report by the Chartered Institute of Public Relations (CIPR), the demand for strategic communication professionals in the public sector is expected to increase by 10% by 2025, with the average salary ranging from £35,000 to £60,000.

Year Growth Rate
2020-2025 10%
Average Salary (£) 35,000 - 60,000

Career opportunities

Below is a partial list of career roles where you can leverage a Postgraduate Certificate in Strategic Communication in Public Sector to advance your professional endeavors.

* Please note: The salary figures presented above serve solely for informational purposes and are subject to variation based on factors including but not limited to experience, location, and industry standards. Actual compensation may deviate from the figures presented herein. It is advisable to undertake further research and seek guidance from pertinent professionals prior to making any career-related decisions relying on the information provided.

Learn key facts about Postgraduate Certificate in Strategic Communication in Public Sector

The Postgraduate Certificate in Strategic Communication in Public Sector is a specialized program designed to equip students with the skills and knowledge required to excel in strategic communication roles within the public sector. This program focuses on developing strategic communication skills, including stakeholder engagement, crisis communication, and public relations, to help students become effective communicators in the public sector. Upon completion of the program, students can expect to achieve the following learning outcomes: effective communication and stakeholder engagement, strategic planning and implementation, crisis communication and risk management, public relations and reputation management, research and analysis in strategic communication. The duration of the program is typically one year, with students required to complete a series of modules and assessments to demonstrate their understanding of strategic communication concepts and practices. The Postgraduate Certificate in Strategic Communication in Public Sector is highly relevant to the public sector, as it addresses the growing need for effective communication and strategic planning in government agencies, non-profit organizations, and public institutions. The program is designed to be completed by professionals working in the public sector, or those looking to transition into strategic communication roles within the sector. Graduates of the program can expect to secure senior communication roles, such as Director of Communications or Head of Public Affairs, or pursue careers in policy development, advocacy, and community engagement. The program is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical knowledge and practical experience. The Postgraduate Certificate in Strategic Communication in Public Sector is recognized by employers and academic institutions alike, offering students a competitive edge in the job market and opportunities for further study and research.

Who is Postgraduate Certificate in Strategic Communication in Public Sector for?

Primary Keyword: Public Sector Ideal Audience for Postgraduate Certificate in Strategic Communication
Professionals working in the public sector, particularly those in senior roles or those looking to transition into strategic communication, are the ideal candidates for this postgraduate certificate. These individuals typically hold a bachelor's degree in a relevant field and have at least 3-5 years of experience in the public sector, with a strong understanding of communication principles and practices.
According to a report by the UK's National Audit Office, there are over 4.3 million public sector employees in England alone, with many more in Scotland, Wales, and Northern Ireland. The postgraduate certificate in strategic communication can help these professionals develop the skills and knowledge needed to effectively communicate with stakeholders, manage media relations, and drive positive change in their organizations.
Individuals who have completed a postgraduate certificate in strategic communication can expect to earn a salary increase of up to 20% in the public sector, according to a survey by the Chartered Institute of Public Relations. With the ability to apply strategic communication principles and practices in their work, these professionals can make a meaningful impact on their organizations and contribute to the delivery of high-quality public services.

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Course content

• Public Sector Communication Strategies
• Strategic Communication Planning
• Stakeholder Engagement and Analysis
• Crisis Communication Management
• Media Relations and Public Affairs
• Digital Communication and Social Media
• Policy Communication and Advocacy
• Organizational Change and Communication
• Evaluation and Research Methods in Communication
• Leadership and Management in Strategic Communication


Assessments

The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.

Entry requirements

  • The program operates under an open enrollment framework, devoid of specific entry prerequisites. Individuals demonstrating a sincere interest in the subject matter are cordially invited to participate. Participants must be at least 18 years of age at the commencement of the course.

Fee and payment plans


Duration

1 month
2 months

Course fee

The fee for the programme is as follows:

1 month - GBP £149
2 months - GBP £99 * This programme does not have any additional costs.
* The fee is payable in monthly, quarterly, half yearly instalments.
** You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

1 month - GBP £149


2 months - GBP £99

Accreditation

This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognized awarding body or regulatory authority.

Continuous Professional Development (CPD)

Continuous professional development (CPD), also known as continuing education, refers to a wide range of learning activities aimed at expanding knowledge, understanding, and practical experience in a specific subject area or professional role. This is a CPD course.
Discover further details about the Postgraduate Certificate in Strategic Communication in Public Sector


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The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

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