Are you a BA (Hons) in Business Studies (Top up) student looking to expand your knowledge and excel in your studies? Look no further! We have compiled a list of 5 must-read books that will help you succeed in your academic journey. These books cover a wide range of topics in business studies and are essential reads for any aspiring business professional.
Book Title | Author | Publication Year |
---|---|---|
1. "Principles of Marketing" | Philip Kotler | 1984 |
2. "The Lean Startup" | Eric Ries | 2011 |
3. "Good to Great: Why Some Companies Make the Leap... and Others Don't" | Jim Collins | 2001 |
4. "Thinking, Fast and Slow" | Daniel Kahneman | 2011 |
5. "The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" | Clayton M. Christensen | 1997 |
These books are not only informative but also engaging, providing valuable insights into the world of business and entrepreneurship. Whether you are interested in marketing, innovation, or leadership, there is something for everyone in this list. So grab a copy of these books and start reading today!
Source of data: Compiled based on recommendations from business studies professors and industry experts.